ETF comparison
NOBL vs VIG
Both Dividend.
ProShares S&P 500 Dividend Aristocrats ETF · Vanguard Dividend Appreciation Index Fund ETF Shares
Holdings overlap
52 positions appear in both funds. Buying equal dollars of NOBL and VIG would leave roughly 23.3% of each dollar exposed to the same underlying securities.
Unmatched is the part of a fund's weight the other fund doesn't match: names only it holds, plus any extra weight it puts in names both funds hold.
Side by side
Sub-score comparison
Tracking quality isn't part of the composite — see what we don't score for why.
Cost difference
VIG is 31 bps cheaper than NOBL. On a $100,000 position that's about $310/yr more in fees for NOBL.
Fee figure is the annual expense charged on $100,000. To see how the gap compounds over a multi-decade holding period, open the cost calculator pre-filled with NOBL vs VIG.
Top shared holdings
52 shared in total| # | Holding | In NOBL | In VIG | Overlap |
|---|---|---|---|---|
| 1 | ExxonMobil Holdings Corp. | 1.47% | 2.78% | 1.47% |
| 2 | Coca-Cola Co. (The) | 1.52% | 1.47% | 1.47% |
| 3 | Johnson & Johnson | 1.47% | 2.67% | 1.47% |
| 4 | AbbVie, Inc. | 1.43% | 1.92% | 1.43% |
| 5 | Procter & Gamble Co. (The) | 1.37% | 1.45% | 1.37% |
| 6 | Walmart, Inc. | 1.35% | 2.11% | 1.35% |
| 7 | Caterpillar, Inc. | 1.26% | 1.62% | 1.26% |
| 8 | Linde plc | 1.36% | 0.96% | 0.96% |
| 9 | International Business Machines Corp. | 1.60% | 0.91% | 0.91% |
| 10 | McDonald's Corp. | 1.41% | 0.83% | 0.83% |
| 11 | PepsiCo, Inc. | 1.46% | 0.82% | 0.82% |
| 12 | Abbott Laboratories | 1.55% | 0.80% | 0.80% |
Only in NOBL
17 total- Target Corp. 1.64%
- Genuine Parts Co. 1.59%
- JM Smucker Co. (The) 1.57%
- Stanley Black & Decker, Inc. 1.52%
- Chevron Corp. 1.51%
- Amcor plc 1.50%
- Franklin Templeton, Inc. 1.49%
- Clorox Co. (The) 1.44%
- Kimberly-Clark Corp. 1.40%
- Kenvue, Inc. 1.39%
Only in VIG
281 total- Broadcom Inc 4.63%
- Apple Inc 4.45%
- Microsoft Corp 4.34%
- JPMorgan Chase & Co 4.07%
- Eli Lilly & Co 3.93%
- Visa Inc 2.45%
- Mastercard Inc 2.00%
- Cisco Systems Inc 1.98%
- Costco Wholesale Corp 1.83%
- Bank of America Corp 1.75%
Related comparisons
More comparisons with NOBL
- NOBL vs SPYD · State Street SPDR Portfolio S&P 500 High Dividend ETF 21.7%
- NOBL vs VYM · Vanguard High Dividend Yield Index Fund ETF Shares 21.4%
- NOBL vs VTV · Vanguard Morningstar Value ETF 19.2%
- NOBL vs SPHD · Invesco S&P 500 High Dividend Low Volatility ETF 18.6%
- NOBL vs FVD · First Trust Value Line Dividend Index Fund 18.2%
- NOBL vs DLN · WisdomTree U.S. LargeCap Dividend Fund 17.3%
More comparisons with VIG
- VIG vs ACWV · iShares MSCI Global Min Vol Factor ETF 23.1%
- VIG vs FBCG · Fidelity Blue Chip Growth ETF 23.0%
- VIG vs CGGR · Capital Group Growth ETF 21.3%
- VIG vs SPLV · Invesco S&P 500 Low Volatility ETF 21.3%
- VIG vs RDVY · First Trust Rising Dividend Achievers ETF 20.3%
- VIG vs HDV · iShares Core High Dividend ETF 18.1%
Percentages are holdings overlap with the named fund.
Open NOBL or VIG at a brokerage
Both funds trade commission-free at major US brokerages.
Affiliate links — opening an account through these earns PlainIndex a one-time referral. Scoring is computed before any affiliate consideration; see our methodology and funding disclosure.
Holdings overlap is the sum of min(weight_a, weight_b) over positions
matched on ISIN (CUSIP fallback). Methodology: see
/methodology/.
Comparing two funds doesn't endorse swapping one for the other. Tax-lot history, account type, and personal goals matter — PlainIndex publishes data and methodology, not investment advice.