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ETF comparison

NOBL vs SCHB

Dividend vs US Total Market.

ProShares S&P 500 Dividend Aristocrats ETF · Schwab U.S. Broad Market ETF

Holdings overlap

Weighted by ISIN/CUSIP
9.7 %

69 positions appear in both funds. Buying equal dollars of NOBL and SCHB would leave roughly 9.7% of each dollar exposed to the same underlying securities.

NOBL unmatched 90.0% Shared 9.7% SCHB unmatched 90.1%

Unmatched is the part of a fund's weight the other fund doesn't match: names only it holds, plus any extra weight it puts in names both funds hold.

In NOBL only
0 positions
Shared
69 positions
In SCHB only
2,303 positions

Side by side

NOBL

ProShares S&P 500 Dividend Aristocrats ETF

ProShares · Dividend

80 composite / 100
Expense ratio
0.35%
Net assets
$11.90B
TTM yield
1.93%
Top-10 conc.
16.7%
SCHB

Schwab U.S. Broad Market ETF

Schwab · US Total Market

91 composite / 100
Expense ratio
0.030%
Net assets
$44.23B
TTM yield
1.06%
Top-10 conc.
33.7%

Sub-score comparison

65
Cost
97
77
Tax efficiency
88
100
Liquidity
100
90
Concentration
66
—
Tracking quality
—
NOBL sub-score SCHB

Tracking quality isn't part of the composite — see what we don't score for why.

Cost difference

SCHB is 32 bps cheaper than NOBL. On a $100,000 position that's about $320/yr more in fees for NOBL.

Fee figure is the annual expense charged on $100,000. To see how the gap compounds over a multi-decade holding period, open the cost calculator pre-filled with NOBL vs SCHB.

Top shared holdings

69 shared in total
# Holding In NOBL In SCHB Overlap
1 ExxonMobil Holdings Corp. 1.47% 0.90% 0.90%
2 Johnson & Johnson 1.47% 0.86% 0.86%
3 Walmart, Inc. 1.35% 0.62% 0.62%
4 AbbVie, Inc. 1.43% 0.61% 0.61%
5 Chevron Corp. 1.51% 0.52% 0.52%
6 Caterpillar, Inc. 1.26% 0.49% 0.49%
7 Coca-Cola Co. (The) 1.52% 0.46% 0.46%
8 Procter & Gamble Co. (The) 1.37% 0.46% 0.46%
9 Linde plc 1.36% 0.30% 0.30%
10 International Business Machines Corp. 1.60% 0.30% 0.30%
11 Abbott Laboratories 1.55% 0.26% 0.26%
12 PepsiCo, Inc. 1.46% 0.26% 0.26%

Only in NOBL

0 total

Every NOBL position is also held by SCHB.

Only in SCHB

2,303 total
  • NVIDIA Corp 7.20%
  • Apple Inc 6.27%
  • Microsoft Corp 5.08%
  • Amazon.com Inc 3.42%
  • Alphabet Inc 2.68%
  • Broadcom Inc 2.36%
  • Alphabet Inc 2.13%
  • Meta Platforms Inc 1.69%
  • Micron Technology Inc 1.46%
  • Tesla Inc 1.39%

Percentages are holdings overlap with the named fund.

Open NOBL or SCHB at a brokerage

Both funds trade commission-free at major US brokerages.

Affiliate links — opening an account through these earns PlainIndex a one-time referral. Scoring is computed before any affiliate consideration; see our methodology and funding disclosure.

Holdings overlap is the sum of min(weight_a, weight_b) over positions matched on ISIN (CUSIP fallback). Methodology: see /methodology/.

Comparing two funds doesn't endorse swapping one for the other. Tax-lot history, account type, and personal goals matter — PlainIndex publishes data and methodology, not investment advice.